Monday, 8 February 2010

Planning and Designing a Set

We as a group were very uncertain on what aspects we wanted within a set design, as a art director, I got together with a couple of others and we personified on what we all wanted, I then brought up a final idea of doing a city-scape that echoes with the name of the show ''culture city''. I didn't want something that was completely intoxicated with media topics, the cityscape works well and the theme leaked through all are other digital visuals such as stings and the introduction.

I got together with another art director Vic and we began brainstorming our ideas for city scapes, we finally came up with a skeletal stucture of the set from this final design idea, we then started to get together on what colours we were going to use and how the set was going to be lit.


The set was formed from 5 flats which stood behind our table, on the front of the table, we keep it detailed as this was one of the main visual points upon camera, during rehearshals, I thought there was something missing upon our set design, on the middle flat, I decided to paint in a logo so it would be in shot with the host and amongst wide shots of the set.

When constructing a set for us on TV, the colour was the most important highlight to think about. Different colours are associated with different reactions and feelings upon the audience, such as red being incorporated with danger and passion, while blue softens up the screen as well as the giving the illusion of more space amongst the studio space, the last point was one we thought about when designing, we decided to use greys, purples, blues and blacks. We also added additional primary colours in the form of bright yellow and orange to represent the lights from the buildings, however we only did this on two boards to create depth within our set.

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